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Capturing personal stories that bring data to life
While rigorous quantitative evidence is essential, the most compelling cases for prevention centre on impact for real people. Prevention has tremendous potential to transform lives in ways that statistics alone cannot convey.
A growing library of authentic success stories - messy, complex, and deeply human - creates emotional resonance that complements numerical evidence. When leaders and partners can recognise elements of their own professional and personal experiences in these narratives, prevention moves from abstract concept to tangible reality.
The strongest prevention cases combine robust quantitative evidence of return on investment with powerful qualitative accounts of how early, proactive support changes lives. Together, they create an irrefutable argument for systemic change that appeals to both rational and emotional decision-making.
